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Spuerkeess

About
Spuerkeess (also known as Banque et Caisse d'Epargne de l'Etat), is Luxembourg's leading and oldest financial institution in Luxembourg. Established in 1856 as 'Caisse d'épargne' (Savings Bank), Spuerkeess embodies over 160 years of expertise today and has become a trusted partner for its customers and received many awards by rating agencies. Spuerkeess has also grown into an all-in-one bank, offering retail and private banking among other services.
Industry
Finance
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Client's Stories

No more tax burden
Spuerkeess
Invest by Yourself: An irresistible campaign for Spuerkeess

Investing just got sweeter! For Spuerkeess' latest investment product, Invest by Yourself, we reimagined market share in the shape of cake slices. The result: An accessible campaign that targets different age ranges with mouthwatering visuals and straight to the point copy.

Luxfunds: The evolution of your funds in a new light

A website redesign and updates to all documents to create a unified brand experience. The central motive is the logo's line, which is versatile and can be used across all channels.
Spuerkeess' new set of brand icons

A fresh set of brand icons based on Spuerkeess’ red and blue colours. We isolated shapes from the logo and integrated them into a total of 144 icons to create a tailor-made design and visual red line.
A checking account online, fast and easy, yet local

Spuerkeess' Mobile Onboarding makes opening a current account online a breeze. With the slogan: "Check this out" along with an illustration of a surfer, breaking the waves on credit/debit cards and money, the message was clear: it is such a hassle-free process, anyone can do it, anytime, anywhere.
Convey information through illustrations in S-Net Newscenter

S-Net Newscenter is now more pleasant thanks to the extensive use of the illustration style we developed for Spuerkeess.
A healthy relationship
Spuerkeess
A unified look & feel for all Spuerkeess Apps

We created an App Icon System, for both external and internal Spuerkeess applications. This system ensures that all icons have a unified look and feel to them and are all based off the original Spuerkeess logo, making them a simple yet significant part of the brand image.
Mobile banking’s next level
Spuerkeess